Krispy Kreme Doughnuts is on our Malaysian Shore
A doughnut & a cup of hot delicious coffee for anyone? Well, Berjaya Corporation Malaysia has launched the first Krispy Kreme Doughnuts’ outlet at Berjaya Times Square recently.

Officiated by His Excellency, Mr. James R. Keith, American Ambassador to Malaysia, Mr. Jeff Welch, President of Krispy Kreme International, Mr. Jim Rogers, Vice President of Marketing, Krispy Kreme International, and Dato’ Robin Tan, executive Directors of Berjaya Corporation, Krispy Kreme, founded in USA 1937, is a leading branded specialty retailer of premium quality treats, including its signature hot Original Glazed doughnuts.

Speaking at the press launching, Dato’ Francis Lee, said,”we are proud to welcome Krispy Kreme to Malaysia. Our first store here in Berjaya Times Square is as authentic as it can get, having ingredients directly from United States to recreate the exact melt-in-your-mouth doughnut experience Krispy Kreme customers around the world love”. Meanwhile, Mr. Jeff Welch, said, “a partner like Berjaya is imperative to the continued development of Krispy Kreme brand worldwide. Berjaya’s strong understanding of local consumer and marketplace is a great asset for Krispy Kreme in building a strong brand in Malaysia”.

In conjunction with the launch, Miss Joey Tham has won the Golden Ticket to enjoy One Year Supply of The World Famous Original Glazed Doughnuts, while Alex Leong has won the Silver Ticket that enables him to have 6 months supply of Hot Original Glazed Doughnuts and Bilal Ahmee has won himself the Bronze Ticket, that allows him to have 3 months supply of Hot Original Glazed Doughnuts. The 4th to 100th participants received vouchers for a month supply each, the 101th to 300th participants were given a prized collectible Krispy Kreme mug with its iconic bowtie logo on the front and back.

With an area size 0f 1,600 square feet located beside Berjaya Times Square ground floor main entrance, the Krispy Kreme’s Hot Original Original Glazed doughnuts are made from the same secret recipe used for 70 years and the store’s doughnut-making machine ables to produce and glaze nearly 18,000 doughnuts a day.
For more information about Krispy Kreme Doughnuts, please visit www.Krispy.Kreme.com
PROTON Malaysia Has Launched the First ‘Malaysian-made’ MPV ‘Proton Exora’
It is our nation’s hope that one day Malaysia will produce its wholly “Malaysian-made” MPV that emphasises on comfort, performance and safety. And Proton Holdings Berhad has fullfilled those wishes by launching the first homegrown “Proton Exora” 7-seater MPV that runs from design and concept to engineering and manufacturing process at Kuala Lumpur Convention Centre recently.

Attended by Prime Minister of Malaysia, Dato’ Sri Mohd Najib bin Tun Abdul Razak, Former Prime Minister Tun Dr. Mahathir Mohamed and his wife Tun Siti Hasmah Mohamed Ali, the launch has marked a milestone not only for PROTON but for the country. Meanwhile, speaking at the media launch, Chairman of PROTON Holdings Berhad, Dato’ Mohd Nadzmi bin Mohd. Salleh, said,” PROTON is now venturing into MPV segment which has grown in popularity. The Exora will be our answer for the customers out there who are now more conscious about comfort and safety of their family members while travelling. It is designed, engineered and manufactured based on researches and market studies made by PROTON over the years”.Meanwhile, PROTON Holdings Berhad Managing Director, Dato’ Haji Syed Zainal Abidin Syed Mohamed Tahir, said, “the Exora engineering feat was developed within 18 months from the time Proton fixed the design (model-fix) to production stage. So far, we have received more than 2500 bookings and this is very encouraging development for us…”.

Powered by 1.6 litre CamPro CPS engine with 4-speed automatic transmission, which incorporates two ingenious technologies namely, Cam Profile Switching (CPS) and Variable Intake Manifold technology (VIM) to produce high power output and rapid response, whilst maintaining fuel efficiency, Proton Exora is a Lotus-tuned, to provide a comfortable longer drive and stable handling in twisty countryside roads.Comes with safety features such as twin front seat airbags and front seat-belt pretensioners, Anti-lock braking system (ABS) and Electronic brake-force distribution (EBD), the Exora offers an extremely strong passenger cell and computer-aided designed crash structure to achieve Euro-Ncap 4 Star safety rating requirements.

Exora’s interior has been enhanced by improved sound-proofing technology to allow driver and passengers to converse clearly, to enjoy music as well as movie display in the vehicle. Its seats offers six different seat folding configurations to provide storage flexibility for large luggage, while the single-lever seat folding mechanism allows the second row seats to be tumbled to provide a wider opening for passengers to hop on to the third row seats. Exora Medium-line comes with an uncluttered and clean grey interior with fabric seats, while the High-line comes with leather and alcantra.

One of the important features inhibited in Exora, that usually found in more European makes, is the incorporation of an electronic device called the Body Control Module (BCM) to offer over 20 different functions, from ‘follow me home lights’ to programmable door locking configurations and wiper speeds, to automatic Hazard light activation during emergency braking from above 96km/h.
Comes in 6 six variant colours, namely, Genetic Silver, Tranquility Black, Haze Blue, Solid White, Gaia Blur and Pyrite Brown, the Exora Medium-Line is priced at RM69,998 and the High-Line (AT) is priced at RM75,998 (on-the-road)
Pavilion KL Pampers Its Shoppers with RM300,000 worth of Rewards

Shoppers love gifts and prizes. And Pavilion KL has done its best to reward its loyal shoppers with RM300,000 worth of exciting giveaways at its 7Heaven Pavilion KL recently.

Speaking at media briefing, Miss Kuan Suan Ai, General Manager, Marketing of Pavilion KL, said,”we love to engage our customerss in interesting ways with a focus on creating a ‘feel good’ experience from the moment they step into Pavilion KL”. Also present at the event were, Mr. Allan Boey, Vice President/ Head-Business Development Credit Card Centre of EON Bank Group, Mr. Steve Teh, Business Development Manager of Fitness Concept, Mr. Ravi Goonetilleke, Area Manager of Malaysia’s Qatar Airways and Miss Jaime Gooi, General Manager of Dianomiq Sendirian Berhad for CARAN d’ACHE.

Prizes like Eon Bank Pre-loaded Credit Card (worth RM1,000 each for 10 contestants), a Life Fitness R1A Recumbent Bike (worth RM10,000), an OSIM uPilot Massage Chair (worth RM19,8000), a 3day 2night stay for 2 persons at Raffles Dubai Signature Suite and tickets from Qatar Airways (worth RM42,350) and CARAN d’ACHE Type 55 Fountain Pen inspired by car grills (worth RM1,200 each for 5 contestants) were given away to lucky winners.
Le Ann Maxima Debuts Its First Flagship at Jaya One

Sets to make an impact in local fashion and retail industry through its highly innovative as well as versatile designs, capturing Asia’s urban women with its tantalising confection of dresses, skirts, shorts, tops and accessories, E-MAXIM Fashion (M) Sendirian Berhad has launched its first brainchild Le Ann Maxima boutique at Jaya One, Petaling Jaya recently.







Officiated by Mr. Ivan Poon, General Manager of Le Ann Maxima, Miss Le Ann, Mr. Brian Chang, Senior Vice President of Finance and Marketing and graced by celebrity friends such as Daphne Iking, Sazzy Falak, Belinda Chee, Aishah Sinclair, Alison J Victor, Raja Atilia and Hannah Lo, the momentous event highlighted a fashion extravaganza which gave all the invited guests, celebs and newly signed-on franchisees, a preview of their latest collections, themed “Easy Breezy and Tribal Ethnic”. Easy Breezy features lightweight and pastel shades in soft chiffon and cotton while, Tribal Ethnic brought in a touch of cultural diversity with its bold and asymmetrical prints.



Speaking at Le Ann Maxima’s first outlet with a total retail space of 3,300 square feet, Mr. Ivan explained,”we understand the need for quality clothing that helps us express our individual characteristics through the myriad of styles and colours available to us. Through Le Ann Maxima, we are happy to be able to provide for this need and will further enhance our creations by welcoming independent up and coming local designers to tie-up with Le Ann Maxima to bring their innovative designs to life”.

“Eng Tay-The Exhibition” at Galeri Petronas, Suria KLCC
Selections of etchings, oil paintings, sculptures life-sized and marquettes, including hand-painted ceramic works are the most comprehensive artworks showcased at “Eng Tay – The Exhibition” Galeri Petronas this April. The Malaysian-born and New York-based artist, Eng Tay will give Malaysian public an opportunity to catch a glimpse of development of the figure types as well as vision of Eng Tay’s inimitable style of story-telling that, journeys into the landscapes of the heart, touching on tender moments of love, togetherness and camaraderie.

Officiated by YBhg. Tan Sri Kamarul Ariffin bin Mohamed Yassin, former Chairman of the National Art Gallery Board of Trustees and respected patron of Malaysian arts, a 250-page exhibition publication published by GALERI PETRONAS was also unveiled.

Speaking at the media launch, Puan Hajah Hartini Abdullah, Director of Galeri Petronas said,”…as part of its organisation objectives, Galeri Petronas is committed to bringing the works of established artists such as Eng Tay to the Malaysian public as opportunity for the public to experience and learn about these internationally acclaimed artworks. The exhibition also intends to spur scholastic discourse among Malaysian art practitioners and academics in the development of new knowledge within the context of Malaysian contemporary art…”.

Eng Tay holds strongly to his little homely themes about ordinary people, but he paints them in big, grand theatrical style and in terms of the figure dominance. The notion of balance, as in the Yin-Yang order of things, is also a key to his works. Music, which was infused into his repertoire since 1981, forms a compelling background.

The September 11,2001 incident has transformed Eng Tay’s life and artforms, into more of the outdoors, going bolder and brighter, painting on huge canvases with a wider panoramic scope and intriguing multiple perspectives all with the mission of bringing people – the Family of Man – closer together. He retells his inner human drama with a more intimate touch.

In sculptures, Eng Tay has done public works 10 times the height of his usual 30cm-tall marquettes. In this exhibition, two huge bronzes are displayed: one of which is a larger-than-life violinist (Jubilation II) located inside the gallery, while the other, entitled Boy, is positioned right at the entrance, cheekily welcoming visitors.
Eng Tay brings into this defining exhibition invaluable insights into the formative visual and intellectual elements and the spirit of innocence. In this uncertain time of hate and climate change, Eng Tay’s art is a joyous respite, and a closure, for a return to humanism and the innocence.

In conjunction with this exhibition, GALERI PETRONAS is organising an Artist Talk-Demonstration session on print-making techniques led by Eng Tay himself on 4 April 2009 at 4.00 p.m. A curatorial walkthrough with the Guest Curator of the exhibition, Ooi Kok Chuen, will also be conducted on 18 April 2009 at 4:00 p.m. Both programmes are free to the public.

“Eng Tay – The Exhibition” continues in GALERI PETRONAS, Level 3, Suria KLCC until 17 May 2009.
EntoGeneX Industries Sendirian Berhad Launches Moustique Mosquito BioRepellent to Combat Dengue Fever
In its mission to eradicate one of human’s most dangerous epidemic that is widespreading in tropical nations, the dengue fever or breakbone fever, caused by arbovirus transmitted by mosquitoes, characterized by high fever, rash, headache, severe muscle as well as joint pains, EntoGeneX Industries Sendirian Berhad, has taken its painstaking effort by unveiling Moustique mosquito BioRepellent at Tropicana City Mall recently.

Comes in three variants, Moustique FamilyCare (last up to 4 hours), Moustique OutdoorCare (last up to 6 hours) and Moustique MaximumCare (last up to 8 hours), Moustique is specially formulated with EGX-101, a natural and non-toxic active biorepellent ingredient that is suitable for children as well as adult usage, ables to moisturize gentle skin with an appealing fragrance.
Speaking at the media launch, Y.A.M Tunku Naquiyuddin ibni Tuanku Ja’afar, Chairman of Entogenex Industries Sdn. Bhd, said, “…there are 49,355 Dengue cases with 112 reported death in 2008, and in the first 11 weeks of 2009, over 12,000 cases with 33 deaths have been reported…which is alarming. Moustique which can be found in wild tomato, is the solution to mankind. Funded by Mosti pre-commercialization TechnoFund Grant, another new mosquito biolarvicide called MOUSTIcide will be introduced in July 2009…”.

The grand launch of Moustique, was officiated by Ministry of Science Technology and Innovation Minister, Y.B. Dato’ Dr. Maximus Johnity, in his speech said, “EntoGeneX is one of the 101 promising companies which was accorded BioNexus Status in our country. BioNexus Status companies will generate high-paying jobs, create national wealth,improve health and enhance overall well being of Malaysia. It is one of the key drivers for growth by the Malaysian government”.Also present at the launch was, Mr. Laurent Piazza, Merchandise Director of Carrefour Malaysia.
Retails from RM12 to RM14 per unit, at all 17 hypermarket outlets across the nation, Carrefour Malaysia has taken an exclusive sales and distribution rights on Moustique Mosquito BioRepellent. Meanwhile, EntogeGeneX Industries (the founding sponsor of Yayasan Tunku Naquiyuddin (YTN) “Stop Dengue” mission) and Carrefour Malaysia have embraced “Stop Dengue” mission to combat Dengue disease, as part of its Corporate Social Responsibility program.
For more information about Moustique Mosquito BioRepellent and its upcoming products, please contact +603 2095 7188
Nutrition Month Malaysia 09′ is Launched to Create a Well-Equipped Society with Knowledge of Nutrition
Aiming to promote greater awareness, practice of healthy eating to attain nutritional well-being as well as to reach out to parents to ensure they are aware of the importance of childhood nutrition in formative years, Nutrition Society of Malaysia, Malaysian Dietitians’ Association and Malaysian Association for the Study of Obesity (MASO), have joined hands together to launch Nutrition Month Malaysia 2009 at Mid Valley Valley Exhibition Centre, Hall 3, yesterday.

Speaking at the press launch, Dr. Tee E Siong, Chairman of Nutrition Month Malaysia Steering Committee, said”…we are non profit organizations, comprising professionals such as, nutritionists, dietitians, doctors and other similar professionals…our common goal through NMM is to encourage all Malaysians to practice healthy eating habits and enjoy an active lifestyle to attain nutritional wellbeing and reduce the risk of nutrition related problems. We believe good nutrition should start in the formative years in order for our children to grow and develop well, it is during this period that our children begin to grow physically and develop mentally, emotionally and socially…”. Meanwhile, YABhg Toh Puan Dato’ Seri Hajah Dr. Aishah Ong, Chairman of the Malaysian Health Promotion Board, who echoed Dr. Tee sentiment by saying,”…we have identified that the present eating habits have to ‘break’ badly…on how to eat well, nobody really knows…therefore NMM has to come forward and start teaching the little ones from young, on the necessity of proper nutrition derived from the food…”. Also present at the launch were, Prof. Dr. Mohd Ismail Noor, President of Malaysian Association for the Study of Obesity, Mr. Mansor Fenner, Senior Manager of Malaysian Health Promotion Board and Miss Tan Yoke Hwa, President of Malaysian Dietitians’ Association.

This year’s theme “Healthy Children, Healthier Nation”, will provide parents to be equipped with basic nutritional knowledge and guidelines on how to nourish their young ones with a nutritious head-start during the formative years from 1 to 6 years old.

In conjunction with the opening ceremony of NMM, Toh Puan Dr. Aishah Ong also officiated the unveiling of another MHPB-funded effort, by launching two free booklets of healthy living on proper nutrition guidelines for all Malaysians, the Raising Healthy Eaters booklet, highlights the common nutritional defects, feeding mistakes on nutritional values and providing advices on weight monitoring, while the the Easy Nutrition Planner booklet, emphasizes on practical approach by introducing healthy cooking methods, meal-planning strategies and usage of nutritious recipes.
Other NMM 2009 upcoming activities include, Kindergarten Teachers Seminar will be held on 26 April 2009, at Corus Hotel, Kuala Lumpur. Publication of Educational Materials (provided free to all Malaysian public) about nutritional values are Raising Healthy Eaters guide book, Easy Nutritional Planner guide & recipe book, Raising Healthy Eaters Children’s DVD and Raising Healthy Eaters Childrens’ Worksheets (for Kindergarten teachers to work on).

The main sponsor for the success of NMM 2009 campaign is Nestle Products Sdn. Bhd., while co-sponsors are Malaysian Milk Sdn. Bhd.(Vitagen), Gardenia Bakeries Sdn. Bhd., Kraft Malaysia Sdn. Bhd. (Tiger), PepsiCo Malaysia, Wyeth Malaysia Sdn. Bhd. and Yakult Malaysia Sdn. Bhd.
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