Petronas Introduces Petronas Urania for Heavy Duty Diesel Engine Oils

Widely recognised and well acceptance in European countries for its exceptional reliability, Petronas and its wholly owned company Petronas Lubricants Intenational (PLI) has unveiled its internationally heavy duty lubricants for diesel engines; Petronas Urania at Kuala Lumpur Convention Centre recently.

Aiming to be ranked among the top 5 lubricant companies in the world, PLI (established in November 2007) commands a global sales volume of about 625 million litres, placing it among the top 15, will also be introducing PETRONAS Urania Supremo CJ-4, the brand’s most technologically advanced lubricant that has been developed based on patented low-ash technology to allow it to meet the latest emission standards, replacing Motolub, PETRONAS’ current brand of heavy duty diesel engine oils.

Unlike Motolub, Petronas Urania will be marketed worldwide and the product range comprise 15 grades that comes with 5-litre bottles, 18-litre pails and 209-litre drums, where each grade tailored for specific applications.

Officiated by Chairman of Petronas Dagangan Berhad (PDB) and Petronas Lubricants International Sendirian Berhad (PLI), YBhg. Datuk Anuar Ahmad, Chief Executive Officer of PLI, Mr. Aldino Bellazzini, Managing Director and Chief Executive Officer of PDB, Mr. Mohd Sabarudin Mohd Amin, General Manager of Marketing Strategy PLI, Mr. Domenico Ciaglia, Tn. Haji Shobri Abu Bakar, General Manager of Lubricant Division PDB and Mohd Sanef Osman, Manager Research and Development of PLI, Petronas Urania has exceeded all major original equipment manufacturers’ (OEM) standards/compliances and specifications in the US, Europe and Japan, and is the only brand recommended by IVECO, a leading European commercial and industrial vehicles manufacturer.

In his press briefing, Mr. Ciaglia said,”the company has a very ambitious plans  and expects Urania to contribute up to 20% of the company’s sales for the current financial year ending on March 31, 2010″.

Life’s Good Launches New LG Blog to Reach Out Malaysian Consumers

Created specifically to reach out to the blogging fraternity and their readers, as well as to provide a platform for feedback on its latest products, events, activities and promotions, LG Electronics has officially launched its local LG Blog, www.lgblog.com.my at a special event hosted for the Malaysian blogging communities and members of the media recently.

Themed “Angelic White & Devilish Red”,which exudes the colourful life of bloggers’ personalities, the momentous occasion was officiated by, Mr. T.Y Ko, Managing Director and CEO of LG Electronics (Malaysia) Sendirian Berhad, who said in his opening address, “the consumer landscape is fast evolving and it is impportant that we keep abreast with the current trends and lifestyles, especially in today’s economic climate. What better way then to engage with bloggers, who we see as the pulse of young consumers. their independent viewpoints are highly regarded by the public as their opinions and comments are generally unbiased and therefore seen to be more credible”.

Open to the public, LG Blog features, write-ups and alerts on design, innovation, lifestyle and technmology, which takes on a friendlier and more personal approach. For those who are on the look out to win prizes ranging from LG products to vouchers for latest movie or the most happening F&B outlet, they can log on to LG special online promotions. LG Blog will also highlight the company’s latest corporate activities from road shows and charity events, as well as job vacancies and opportunities.

The 12th Meeting of the ASEAN Cocoa Club (ACC) to Enhance intra-ASEAN Cocoa Trade

Aiming to strenghten as well as to improve the intra-ASEAN trade on cocoa and cocoa based products, the ASEAN Cocoa Club (ACC) held its 12th Meeting of National Focal Point, at Renaissance Hotel Kuala Lumpur recently.

The two-days meeting were held to highlight the formulation of ASEAN Cocoa Contract on the Tariffs and Non-Tariff Barriers of Cocoa Beans and Cocoa Products, based on the formation of Technical Working Group on Food Safety (TWGFS), on bean quality, report by Codex Committee on cocoa products and chocolate, cooperation on Cocoa Progeny and clones trials, and activities sector’s involvement.

Officiated by Y.B Datuk Hamzah Zainuddin, Deputy Minister of Plantation Industries and Commodities, who said in his opening address,”…the ASEAN countries ranked as the third largest grower and producer of cocoa beans in the world and the largest in Asia. With an estimated cocoa production of 547,900 tonnes, ASEAN accounted for about 16% of the world total cocoa production 2008/09. In terms of total cocoa grinding in ASEAN is estimated at 520,000 tonnes, accounting for about 14% of the total world cocoa grinding in 2008/09. Therefore, we need to work closely to address the decline in demand for chocolate and chocolate products in our traditional markets like United States of America and Europe by strenghtening our efforts to develop new markets, such as, encouraging the People’s Republic of China and India to consume more cocoa…”.

Meanwhile, Y.B. Dato’ Dr. Azhar Ismail, Director General of Malaysian Cocoa Board, elaborated the purpose of the meeting by saying,”…Despite facing many challenges such as stringent requirements imposed on food safety by EU and Japan as well as the Maximum Residue Limits (MRLs) permitted on cocoa of which is technically impossible to comply. Most of the importing countries have been implementing their own food safety standards which are not imline with the CODEX Standard. Therefore, the ASEAN countries as a group should request that the importing countries to use the CODEX Standard as reference for food safety regulations…”.