Life’s Good Launches New LG Blog to Reach Out Malaysian Consumers

Created specifically to reach out to the blogging fraternity and their readers, as well as to provide a platform for feedback on its latest products, events, activities and promotions, LG Electronics has officially launched its local LG Blog, www.lgblog.com.my at a special event hosted for the Malaysian blogging communities and members of the media recently.

Themed “Angelic White & Devilish Red”,which exudes the colourful life of bloggers’ personalities, the momentous occasion was officiated by, Mr. T.Y Ko, Managing Director and CEO of LG Electronics (Malaysia) Sendirian Berhad, who said in his opening address, “the consumer landscape is fast evolving and it is impportant that we keep abreast with the current trends and lifestyles, especially in today’s economic climate. What better way then to engage with bloggers, who we see as the pulse of young consumers. their independent viewpoints are highly regarded by the public as their opinions and comments are generally unbiased and therefore seen to be more credible”.

Open to the public, LG Blog features, write-ups and alerts on design, innovation, lifestyle and technmology, which takes on a friendlier and more personal approach. For those who are on the look out to win prizes ranging from LG products to vouchers for latest movie or the most happening F&B outlet, they can log on to LG special online promotions. LG Blog will also highlight the company’s latest corporate activities from road shows and charity events, as well as job vacancies and opportunities.