China’s Xidelang Sets to Raise RM58 from Bursa Listing

Established in 1993 and setting itself as the third chinese company to be listed on the Main Market of Bursa Malaysia, sportswear manufacturer based in Jinjiang, China- Xidelang Holdings Limited has launched an initial public offering (IPO) that will raise RM58 million with the issues of 100,000,000 new ordinary shares of US0.10 each at an issue price of RM0.58 per XiDeLang share.

Despite the global uncertainty this year, Xidelang’s profits accelerated remarkably 89% to RM38.2 million in the first six months to June 2009, while its revenue rose 70% to RM197 million.

According to Xidelang’s co-founder and managing director Mr. Ding Peng Peng, “Xidelang is set to ride on the growth of China’s booming economy and the with the help of growing popularity for homegrown sportswear brand”. Also present at the prospectus launch were, Xidelang’s executive Chairman Ding Li Hong and AmInvestment Bank Berhad Managing Director, Mr. Kok Tuck Cheong.

It is believed that part of the money raised from the listing, will be used to finance the construction of new plant, which enables Xidelang Holdings Limited to double its annual capacity of 4.8 million pairs of shoes when the first phase completed next year.

Xidelang is offering 100million shares in IPO, of which 90% million will be privately placed out and the remaining 10million for public application. The sale of the share will be closed on October 30th 2009 and the company will be listed on Bursa Malaysia on November 11th 2009.

Sa Sa Announces the Best 6 Categories of Fragrances

Finally, after weeks of painstaking efforts by panel of celebrity judges,  Sa Sa Fragrance Awards 2009 has unveiled its Best 6 Categories of Fragrances. And after a rigorous campaign undertaken by Sa Sa (M) Sendirian Berhad for over a month, a total of 10,070 bottles of fragrances have successfully been sold at all Sa Sa outlets nationwide, and this is what the fragrance enthusiasts (who have participated) as well as the panel of judges had finalised : The Best Women’s Fragrance was won by DKNY Fresh Blossom from DKNY, The Best Men’s Fragrance was won by Boss Bottle No.6 from P&G Prestige, while, Emporio Armani Diamonds for Women and Men from L’oreal PCI was voted as The Best Couple Fragrance 2009, the timely Best Celebrity Fragrance Award went to Jennifer Lopez Live Luxe from Luxasia, The Best Bottle Design & Packaging was won by Dsquared2 She Wood from ITF and the The Fragrance of  The Year 2009 was won by Gucci Flora by Gucci from P&G Prestige.

Meanwhile, Miss Corina Loi, Senior Vice President and Country Head of Sa Sa Malaysia, said, “we are happy to announce that for the past 6 weeks of campaign, we have sold a total of 10,070 bottles or 240 bottles of fragrances a day, and from the sale of fragrances, we would like to donate RM10,070 to the Breast cancer Welfare Association (BCWA), as promised”. Also present at the Awards were, Miss Ranjit Kaur, President of BCWA, panel of celebrity judges namely, Belinda Chee, Sazzy Falak, Siti Hasfizza and William K C Kee.

At the same time, Sa Sa has also given out Fragrance Fair dip prizes to respective shoppers who had sent in their participation forms.

Guardian Reveals its Much Awaited Big Headz Safari Collection For All Malaysian Toy Enthusiasts

It was overwhelmingly packed with children, parents as well as the orphanage children from Rumah Kasih Harmoni, who gathered at the Rainforest One Utama Shopping Centre recently, as Guardian Malaysia has once again, convincingly showcased its much awaited limited edition Big Headz Safari Collection for shoppers to redeem through accumulation of Guardian stamps.

Believed to be the first of its kind in the world in its launch, The Big Headz Safari Collection comprises 8 plush  safari animals (i.e the Hippo, Giraffe, Elephant,  Zebra, Tiger, Lion, Panther, Monkey), comes with an abnormally large heads and rounded-cute eyes, was derived from an idea to capture the carefree life of wild safari animals.

According to Miss Loi Liang Tok, Chief Operating Officer of Guardian, “Our redemption programs have been extremely successful in the past. We are excited about this new product as our Big Headz Safari Collection is a limited version, first of its series, only available in Guardian”.

With more than 300 over guests including orphanage children attending the momentous ocassion, the fun-filled day was actively participated by most of the Guardian participants, where some of the children dressed themselves up in animal costumes, others involved in face painting activities to look like some of their comic heroes or animated characters, some of the children were involved in colouring competition and a handful of them enjoyed the free magic shows performed by the magical man. Meanwhile at the midway to the performance stage, family members were anxiously queueing up to have their photos taken at the photo board with Rainforest as their backdrop. As the day past till late noon, Guardian participants were happily treated to free crunchy pop corn, salivating cotton candy, delicious ice cream, tasty cup cakes and juicy coconut drinks.

As a strong advocate in Corporate Social Responsibility and in the spirit of timely Ramadhan month, 20 orphans were given a Big Headz plush toy each together with a bag filled with goodies from Miss Loi and Merchandising General Manager, Miss Soon Ai Lan. In addition, RM2000 worth of Giant gift vouchers was also donated to Rumah Kasih Harmoni for its daily essential needs.

From now till 24th february 2010, with a purchased of single receipt worth RM15 in exchange for every stamp, at any Guardian stores nationwide, customers will be able to own one of the 8 Big Headz Safari toys for a total of 40 Guardian stamps accumulated or redeem any one of them at RM18.90 with just 20 accumulated Guardian stamps. Customers should look out for ’star buy’ items from Guardian’s respective partners namely Bio essence, Chewies, Johnson & Johnson, Loreal, Nivea, Unilever and other  participating brands.

For more information, please log on to www.guardian.com.my

Guardian Pays Tribute To Senior Citizens

Charity starts@begins at home. And this is what Guardian has done at its Wellness For All campaign in paying a meaningful tribute to senior citizens of Malaysia.

Held at Giant Hypermarket Bukit Tinggi, in line with the International Senior Citizens Day celebrated in the month of October, this annual event is aimed to create greater awareness on how senior citizens can pursue an active and fun-filled life even during their golden years.

Officiating the launch ceremony was, Miss Loi Liang Tok, Guardian’s Chief Operating Officer, who was at hand presenting a RM8000 mock  cheque to Mr. Roy Tan, Vice Chairman of Persatuan Kebajikan Rumah Grace Klang, a home for homeless & destitute women. Continuing this worthy cause over the years, Guardian, a strong advocates in giving back to the community and dedicated to care for the less fortunate and elderly, has made much of its contribution through Alzheimer’s Disease Foundation of Malaysia Guardian and the Malaysian Parkinson’s Disease Association.

In helping senior citizens to enjoy a better discount rate and promoting a healthy lifestyle among senior citizens, over the years, Guardian with its introduced Golden Privelege Card (since in 1989), todate, which has a total of 50,000 senior citizens memberships, have been enjoying these much needed privileges.

The New Porsche Panamera is Making Its Grand Debuts in Malaysia

As the saying goes,  ‘Trend is temporary, Class is permanent’. And with the launch of new classy Porsche Panamera, the four-seater Gran Turismo, has set a new milestone for this luxury automobile industry during this mid-Autumn.

The new Panamera comes in 3 variants : Panamera S, priced at RM998,000, is powered by V8 cylinders and 4.8 litres displacement. It churns out 400bhp (294kW), as well as 500Nm. Its engine and transmission features Electronic engine management EMS SDI 6.1, Direct Fuel Injection system (DFI), Electronic throttle (drive-by-wire), “sport” button on centre console and 6-speed manual transmission. The Panamera S’s chassis comes with a steel suspension, double wishbone suspension at front, multi-link suspension at rear, Porsche Active Suspension Management (PASM), Porsche Stability Management (PSM) with ABS, engine drag torgue control (MSR), BA,Tire Pressure Monitoring system (TPM), 80-litre fuel tank  with 15-litre reserve & usage of 18-inch Panamera S wheel. Acceleration for Panamera S is 5.4 seconds in 100km/hr pace and fuel consumption is 10.8 litres for every 100km mileage, while top speed with PDK is 283km/hr & top speed with manual gearbox is 285km/hr.

The solid Panamera 4s priced at RM1,118,000, comes with the extra 7-speed Porsche Doppelkupplung (PDK),  Porsche Traction Management (PTM) automatic brake differential (ABD) and antislip regulation (ASR), ables to load up to 100-litre of fuel including 15-litre for reserves. This 4S ables to accelerate 5seconds to reach 100km/hr and manage to hit a top speed of 282km/hr, while its fuel consumption is 11.1 litre for every 100km.

The great Panamera Turbo priced at RM 1,398,000, pumps out an amazing 500bhp (368kW), with 700Nm, and it features an extra 2 exhaust turbochargers intercooler compares with its two other siblings. This road pacer ables to run 4.2seconds in 100km/hr dash, with a top speed of 303 km/hr, while its fuel consumption is 12.2 litres for every 100km.

Comes with eight interior styles, six interior colours, and four two-tone finishes in several leather variants at purchaser’s preference, the safety & security features of Panamera siblings, has incorporated with Bi-Xenon headlights with automatic dynamic range control, 6-piston front, 4-piston rear monoblock aluminium brake callipers, ventilated and grooved brake discs with diameter of 360mm at front & 330mm at rear (Turbo 390mm at front & 350mm at rear), 8-airbags with active hoods system, engine immobilizer (transponder system), cruise control system, adaptive rear spoiler 2-way (Turbo 4-way).

The Panamera’s interior is equipped with climate control system, particle/pollen filter with activated charcoal canister and a luggage compartment that ables to load up to 430 litres, with rear seats folded ables to load up to 1250 litres. The Turbo’s audio & transmision model is fitted with with Standard Porsche Communication Management (PCM) with navigator module, high-resolution 7″ WVGA TFT colour, MP3 compatible, 11 loudspeakers, 235 Watt total output power, BOSE surround sound system and AudioPilot 14 loudspeakers, 585 Watt total output power, while the S & 4S model, is equipped with Porsche CDR-31, 7-inch colour touchscreen display, MP3 compatible, 10 loudspeakers, 100 Watts total power output.

WATSONS Malaysia Launches “Great Brands Great Value (GBGV) Gotta Have It” Campaign to Benefit Shoppers

Aiming to provide greater value of benefits to its loyal shopaholics as well as to foster brand partners’ team spirit throughout the company, Watsons Personal Care Stores Sendirian Berhad (Watsons), has launched its “Great Brands Great Value (GBGV) Gotta Have It” campaign across the nationwide recently.

Commence from October 1 to October 28, 2009, the campaign has included seven of the most trusted brand names established in the beauty and skin care retailing business, namely Maybelline, Olay, Neutrogena, Bio-essence, Nivea, Sunsilk and Star Asia.

During the period of this on-going campaign, a one-day workshop will be held to educate customers or shoppers, in making the right choice of purchased products as well as creating a better understanding of suitable beauty care products. A minimum purchased of RM20 worth of any GBGV products and a copy of submitted filled-in forms, will entitle participants to participate various of exciting activities organised by seven participating brands.

According to Mr. Kulvinder Birring, General Manager of Watsons Malaysia, said “the GBGV programme is also part of the Company’s on-going efforts which is carried out annually to thank their suppliers who have over the years shown their support to all Watsons’ initiatives in giving back to the customers. Great value is not just based on price, but also on the additional benefits that customers can obtain such as customer service, added features on products and even free activities like makeovers in our stores and during our on-ground activities…”. Also present at the launch were, Miss Jessica Ng, Marketing & Development Director of Watsons Malaysia, Mr. Geof Bellingham, National Customer Development Manager of Sunsilk, Ms. Emily Eng, Key Account Manager of Olay, Ms. Caryn Loh, Merchandise Director of Watson’s Personal Care Stores Sdn Bhd, Ms. Natalie Lim, Brand Manager of Playboy, Ms Christine Ho, Product Manager of  Bio essence; Mr. Tham Teck Kuan, Customer Development Director of Nivea,  Mr. Wyken Wong, Senior Customer Development Manager of Neotrogena and Mr. Paddy Hung, Key Account Manager of Maybelline.

Isetan FOODMARKET Re-Invented Itself to Serve Multi-Facets Society at LOT 10

In its ambition to cater multi-cultural societies living in the heart of Kuala Lumpur, Isetan of Japan Sendirian Berhad has innovatively reshaped and relaunched its new ISETAN FOODMARKET to highlight extra varieties of food to the all its loyal customers as well as shopaholics.

Located at Lower Ground Floor of Isetan Lot 10, the new Isetan FOODMARKET will serve as the new benchmark as the latest concept of everyone’s foodmarket by bringing in varieties of fresh produce and delicious foods, and at the same time allowing working class citizens to enjoy a fast, nutritious and gourmet take-aways as well as lunch hangouts or bulk takeouts for home parties. Present at the launch of FOODMARKET were, Mr. Then Kok Seong, LOT 10’s  Store Manager and Mr. Tsuji, Isetan’s  FOODMARKET Manager.

Covering a total lot size of 13, 800 square feet below the ground level, the new Isetan FoodMarket has dedicated a Deli Halal Sections to serve its Muslims patrons by offering compact and delicious Bento Boxed Lunches that comes with a variety of fish and halal meat complimented with side dishes, pickles and seasonal-limited mushroom pilaf rice. In this section, Muslim consumers as well as other patrons can indulge Yakitori, a grilled skewered chicken meat or offal, and Kushiage, deep-fried skewered chicken cutlets. These  two new aromatic meat dishes are definitely for everyone’s choice of the day. The ever-popular Sushi-Bar will please any sushi & shashimi connoisseur with a greater selection of individually packed or premium boxed-sets sushi. Weight-watchers will also be able to locate their needs at the Salad Bar & Juice Bar, to scavenge wide array of fresh vegies and tropical & seasonal fruits.

For non halal consumers, Isetan FoodMarket Deli Non-Halal counter has offered its new pork menu in : Katsu-sando, the meat is served in cutlet sandwich; in Spaghetti, the tasty meal is of simmered sliced meat  in tomato sauce; in Tonjiru, a meat base miso soup with plenty of fresh ingredients; in Chawanmushi, the dish is served in a traditional Japanese egg custard; in Shabu-Shabu Salad & in Hamburger Bento Lunch Box, ones can enjoy lean, low-fat and low cholesterol meat. Soup Bar (non-halal) is served with warm & creamy Corn Potage soup & Minestrone soup and they are available for takeouts.

For those who indulge in sweet pastry or sweet paste, Sweet Deli Halal- Sweet Bar serves tasty Japanese Confectionary such as mini fish-shaped Taiyaki- sweet red beans paste sandwiched between waffles; Dorayaki, castella pancakes wrapped around a filling red bean paste, and Mizuyokan, a traditional sweet red bean jellied dessert (available from 16-18 October 2009 only).

Right at the corner end of FoodMarket sits the Wine & Liquor Shop, which serves occasional events of wine tasting activities which commence after 5pm, and these events are for those who prefer to unwind or relax after a hectic working day.