The New Porsche Panamera is Making Its Grand Debuts in Malaysia

The new Panamera comes in 3 variants : Panamera S, priced at RM998,000, is powered by V8 cylinders and 4.8 litres displacement. It churns out 400bhp (294kW), as well as 500Nm. Its engine and transmission features Electronic engine management EMS SDI 6.1, Direct Fuel Injection system (DFI), Electronic throttle (drive-by-wire), “sport” button on centre console and 6-speed manual transmission. The Panamera S’s chassis comes with a steel suspension, double wishbone suspension at front, multi-link suspension at rear, Porsche Active Suspension Management (PASM), Porsche Stability Management (PSM) with ABS, engine drag torgue control (MSR), BA,Tire Pressure Monitoring system (TPM), 80-litre fuel tank with 15-litre reserve & usage of 18-inch Panamera S wheel. Acceleration for Panamera S is 5.4 seconds in 100km/hr pace and fuel consumption is 10.8 litres for every 100km mileage, while top speed with PDK is 283km/hr & top speed with manual gearbox is 285km/hr.

The solid Panamera 4s priced at RM1,118,000, comes with the extra 7-speed Porsche Doppelkupplung (PDK), Porsche Traction Management (PTM) automatic brake differential (ABD) and antislip regulation (ASR), ables to load up to 100-litre of fuel including 15-litre for reserves. This 4S ables to accelerate 5seconds to reach 100km/hr and manage to hit a top speed of 282km/hr, while its fuel consumption is 11.1 litre for every 100km.


The great Panamera Turbo priced at RM 1,398,000, pumps out an amazing 500bhp (368kW), with 700Nm, and it features an extra 2 exhaust turbochargers intercooler compares with its two other siblings. This road pacer ables to run 4.2seconds in 100km/hr dash, with a top speed of 303 km/hr, while its fuel consumption is 12.2 litres for every 100km.

Comes with eight interior styles, six interior colours, and four two-tone finishes in several leather variants at purchaser’s preference, the safety & security features of Panamera siblings, has incorporated with Bi-Xenon headlights with automatic dynamic range control, 6-piston front, 4-piston rear monoblock aluminium brake callipers, ventilated and grooved brake discs with diameter of 360mm at front & 330mm at rear (Turbo 390mm at front & 350mm at rear), 8-airbags with active hoods system, engine immobilizer (transponder system), cruise control system, adaptive rear spoiler 2-way (Turbo 4-way).
The Panamera’s interior is equipped with climate control system, particle/pollen filter with activated charcoal canister and a luggage compartment that ables to load up to 430 litres, with rear seats folded ables to load up to 1250 litres. The Turbo’s audio & transmision model is fitted with with Standard Porsche Communication Management (PCM) with navigator module, high-resolution 7″ WVGA TFT colour, MP3 compatible, 11 loudspeakers, 235 Watt total output power, BOSE surround sound system and AudioPilot 14 loudspeakers, 585 Watt total output power, while the S & 4S model, is equipped with Porsche CDR-31, 7-inch colour touchscreen display, MP3 compatible, 10 loudspeakers, 100 Watts total power output.
BHPETROL Launches the new BHPetrol infiniti Diesel
‘Unless we got a good product, otherwise we won’t be selling it’…these are the words confidently said by BHPetrol’s Managing Director, Mr. Tan Kim Thiam, to provide beneficial awareness to all diesel motorists in choosing the costs savings as well as better mileage diesel, during the unveiling of new BHPetrol infiniti Diesel, held at The Saujana Kuala Lumpur recently.

Incorporated with additised formulation as well as Diesel Performance Additive Package to provide extra mileage, anti-corrosion and foam inhibitor for smoother driving experience, this new diesel has been innovatively formulated to conform Euro 2M Standard which reduces sulpur content from 3,000ppm to less than 500ppm. Meaning “…diesel engines will run cleaner and emit less pollutant, contributing to cleaner environment…” added by Mr. Tan Kim Thiam.

“The new diesel (price at RM1.70 per litre)will be ideal for local diesel powered vehicles ranging from trailers, buses, sedans, pick-up trucks to 4×4…will be available immediately at our 300 over BHPetrol stations nationwide” added Mr.Tan. Also present at the launch were, Mr. Er Sui See, President of the Pan-Malaysia Lorry Owners’ and Mr. James Khoo, Retail Manager of BHPetrol.
For more information about BHPetrol infiniti Diesel and other BHPetrol’s product, please contact 1-800-18-8888 or log on to www.bhpetrol.com.my
The New BHPetrol’s RON95 Unleashed
Kick or punch, do whatever you want, as BHPetrol Malaysia has unveiled its new Infiniti95 2x (RON95) fuel. Packs double punch with 800ppm of additives, this specially formulated fuel is innovatively created by German technology, to provide a more responsive, lighter and better acceleration in driving experience to all Malaysian motorists.

Speaking at its launch, which was held at Sungai Kayu Ara service station recently, BHPetrol Managing Director, Mr. Tan Kim Thiam explained, “the new fuel will offer unparallel performance with its 800ppm additives which is twice the manufacturer’s recommended minimum treat rate. That is why the new petrol is called Double Performance Fuel, as it cleans and protects engines while giving extra mileage and power”. Mr. Tan also added, “the Infiniti95 2x is unique, as its formulated fuel, comprises the cutting-edge detergent, anti corrosion components and Friction Modifier. The detergent cleans engine deposits built-up, while the Friction Modifier reduces frictions in the engine, thus, contributes to savings in fuel consumption”.

Present at the launch, Deputy Minister of Domestic Trade, Co-operatives and Consumerism, Y.B. Dato’ Tan Lian Hoe, who echoed Mr, Tan’s sentiment by saying, “the unveiling of BHPetrol’s RON95 is one of the government’s initiatives to ensure the public to receive better quality petrol at a better subsidised price. And, BHPetrol RON95 is suitable to most types of cars on the Malaysian road, due to its capability to burnt the fuel completely, environmental friendly and reduces energy wastage”. Also present at the launch was, Yg. Berusaha. Ir. Mohamad bin Dalib, Deputy Director Technical, Road Transport Department.
With more than 300 retail service stations located throughout Peninsular Malaysia, the newly introduced BHPetrol RON95, which is priced at RM1.75 per litre, will be available from September 1, 2009 onwards, and at the same time phasing out the RON92 fuel respectively.
Petronas Introduces Petronas Urania for Heavy Duty Diesel Engine Oils
Widely recognised and well acceptance in European countries for its exceptional reliability, Petronas and its wholly owned company Petronas Lubricants Intenational (PLI) has unveiled its internationally heavy duty lubricants for diesel engines; Petronas Urania at Kuala Lumpur Convention Centre recently.

Aiming to be ranked among the top 5 lubricant companies in the world, PLI (established in November 2007) commands a global sales volume of about 625 million litres, placing it among the top 15, will also be introducing PETRONAS Urania Supremo CJ-4, the brand’s most technologically advanced lubricant that has been developed based on patented low-ash technology to allow it to meet the latest emission standards, replacing Motolub, PETRONAS’ current brand of heavy duty diesel engine oils.
Unlike Motolub, Petronas Urania will be marketed worldwide and the product range comprise 15 grades that comes with 5-litre bottles, 18-litre pails and 209-litre drums, where each grade tailored for specific applications.
Officiated by Chairman of Petronas Dagangan Berhad (PDB) and Petronas Lubricants International Sendirian Berhad (PLI), YBhg. Datuk Anuar Ahmad, Chief Executive Officer of PLI, Mr. Aldino Bellazzini, Managing Director and Chief Executive Officer of PDB, Mr. Mohd Sabarudin Mohd Amin, General Manager of Marketing Strategy PLI, Mr. Domenico Ciaglia, Tn. Haji Shobri Abu Bakar, General Manager of Lubricant Division PDB and Mohd Sanef Osman, Manager Research and Development of PLI, Petronas Urania has exceeded all major original equipment manufacturers’ (OEM) standards/compliances and specifications in the US, Europe and Japan, and is the only brand recommended by IVECO, a leading European commercial and industrial vehicles manufacturer.
In his press briefing, Mr. Ciaglia said,”the company has a very ambitious plans and expects Urania to contribute up to 20% of the company’s sales for the current financial year ending on March 31, 2010″.
PROTON Malaysia Has Launched the First ‘Malaysian-made’ MPV ‘Proton Exora’
It is our nation’s hope that one day Malaysia will produce its wholly “Malaysian-made” MPV that emphasises on comfort, performance and safety. And Proton Holdings Berhad has fullfilled those wishes by launching the first homegrown “Proton Exora” 7-seater MPV that runs from design and concept to engineering and manufacturing process at Kuala Lumpur Convention Centre recently.

Attended by Prime Minister of Malaysia, Dato’ Sri Mohd Najib bin Tun Abdul Razak, Former Prime Minister Tun Dr. Mahathir Mohamed and his wife Tun Siti Hasmah Mohamed Ali, the launch has marked a milestone not only for PROTON but for the country. Meanwhile, speaking at the media launch, Chairman of PROTON Holdings Berhad, Dato’ Mohd Nadzmi bin Mohd. Salleh, said,” PROTON is now venturing into MPV segment which has grown in popularity. The Exora will be our answer for the customers out there who are now more conscious about comfort and safety of their family members while travelling. It is designed, engineered and manufactured based on researches and market studies made by PROTON over the years”.Meanwhile, PROTON Holdings Berhad Managing Director, Dato’ Haji Syed Zainal Abidin Syed Mohamed Tahir, said, “the Exora engineering feat was developed within 18 months from the time Proton fixed the design (model-fix) to production stage. So far, we have received more than 2500 bookings and this is very encouraging development for us…”.

Powered by 1.6 litre CamPro CPS engine with 4-speed automatic transmission, which incorporates two ingenious technologies namely, Cam Profile Switching (CPS) and Variable Intake Manifold technology (VIM) to produce high power output and rapid response, whilst maintaining fuel efficiency, Proton Exora is a Lotus-tuned, to provide a comfortable longer drive and stable handling in twisty countryside roads.Comes with safety features such as twin front seat airbags and front seat-belt pretensioners, Anti-lock braking system (ABS) and Electronic brake-force distribution (EBD), the Exora offers an extremely strong passenger cell and computer-aided designed crash structure to achieve Euro-Ncap 4 Star safety rating requirements.

Exora’s interior has been enhanced by improved sound-proofing technology to allow driver and passengers to converse clearly, to enjoy music as well as movie display in the vehicle. Its seats offers six different seat folding configurations to provide storage flexibility for large luggage, while the single-lever seat folding mechanism allows the second row seats to be tumbled to provide a wider opening for passengers to hop on to the third row seats. Exora Medium-line comes with an uncluttered and clean grey interior with fabric seats, while the High-line comes with leather and alcantra.

One of the important features inhibited in Exora, that usually found in more European makes, is the incorporation of an electronic device called the Body Control Module (BCM) to offer over 20 different functions, from ‘follow me home lights’ to programmable door locking configurations and wiper speeds, to automatic Hazard light activation during emergency braking from above 96km/h.
Comes in 6 six variant colours, namely, Genetic Silver, Tranquility Black, Haze Blue, Solid White, Gaia Blur and Pyrite Brown, the Exora Medium-Line is priced at RM69,998 and the High-Line (AT) is priced at RM75,998 (on-the-road)
BHPetrol Kicks-Off its ‘RACE ACE 2 GO-KART CHALLENGE’
It is a dream for every kid in their younger years to experience the speed and excitement of racing cars in the race circuit. Unlike Formula One racing where professional drivers, who are vulnerable to serious injuries as well as dangerous car mishaps, this upcoming “Race Ace 2 Go-Kart Challenge” which was launched by BHPetrol, is opened to Malaysians as young as 13 years old to enjoy go-karting. The campaign’s Regional Race will be held in 3 venues, namely, Kuala Lumpur on 23rd May, Johor on 30th May and Penang on 6th June 2009 .

Speaking at the media launch, BHPetrol’s Managing Director, Mr. Tan Kim Thiam said, “BHPetrol is delighted to bring this Challenge in a fun and creative way, as an avenue for the aspiring racers to display and demonstrate their skills at the go-kart race track. It is opportunity for everyone to join the hottest go-kart race ever and the Champion who will be the best of the Regional best”.

Undoubtedly this ‘Race Ace 2 Go-Kart Campaign’ has created a platform to produce as well as to groom our future homegrown ‘Michael Schumacher’, BHPetrol IRU1 Racing Team Executive Director Nik Iruwan bin Dato’ Nik Izani said,”…with the introduction of IRU1 Racing Team, it is hoped that our two young drivers Daim Hishamuddin and Ron Tan will perform well in their lined up championship cahallenges…”. Also present at the launch ceremony, which was held at BHPetrol Sungai Kayu Ara on 20th March, were, Mr. James Khoo, GM Retail Business, and BHPetrol, Dato’ Azman of Motorsports Association of Malaysia.

Open to all Malaysians, aged above 13 years, the Grand Finals of ‘Race Ace 2 Go-Kart Challenge’ will be held in Kuala Lumpur on 13th June, 2009. To all Go-Kart enthusiasts, who wish to join BHPetrol Race Ace 2 Go-Kart Challenge, just spend a minimum of RM30 of petrol or diesel or other BHPetromarts’ items at participating BHPetrol stations, to stand a chance to experience the race at the race track & win RM30,000 or other great prizes. In order to be eligible, participants need to attach the receipt of purchase together with the filled Go-Kart Challenge form (obtainable at all participating BHPetrol stations).

UMW Pennzoil Launches “Feel the Clean” with its Wide Range of Formulated Synthetic and Mineral Motor Oils
Catering to different target markets including the replacement market, which may prove significant under the current economic climate, UMW Pennzoil Distributors Sendirian Berhad is confident that its upcoming new range of Pennzoil motor oils, formulated with ‘active cleansing agents’ would enhance its market share in the passenger car motor oil sector as well as to improve engine responsiveness and overall driving experience.

Speaking at the media briefing which was held at Istana Hotel today, Mr. Ibrahim Abu Bakar, Director of UMW Pennzoil said,”…the new range of lubricants is specially formulated with Active Cleansing Agents, which is designed for better engine performance…”. Meanwhile, Mr. Mohd Ruslan Abdul Ghani, General Manager of Pennzoil Malaysia Sendirian Berhad said,”…today this product has embarked on a change of direction from just engine protection to a more positive emphasis on ‘clean’…no engine should be clogged up with dirt and grimy sludge…with our new range of Pennzoil Platinum motor oil is designed to give your engines better responsiveness and durability by preventing dirt and deposit build-up…”.

It is believed that the Pennzoil Platinum fully synthetic oil comes with Superior Active Cleansing Agents that cleans out up to 46% of engine sludge in the first oil change and cleans three times better than the conventional motor oil. While the Pennzoil Platinum semi synthetic comes with Active Cleansing Agents cleans out up to 15% of engine sludge in the first oil change.

For more information about Pennzoil products, log on to www.pennzoil.com.my
Shell Malaysia Unveils its 5 new Ferrari “Model” cars
Global economic is looming with uncertainties and to purchase 5 units of Ferrari cars is totally out of question. However, folks in Malaysia will have the best opportunity to purchase the latest 5 limited edition of Shell-Ferrari miniature cars at all Shell petrol kioks across the nationwide. Officiated by Dato’ Mohzani Abdul Wahab, Managing Director, Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd at One Utama Shoppping Mall, the five elegant Shell-Ferrari model miniature cars that are available on the shelf, are the 430 Scuderia, FXX Evoluzione, 599 GTB Fiorano, 612 Scaglietti and the 360 GTC. Each car is a detailed 1:38 scale replica and has a unique Touch Steering function on the underside, giving directional control of the cars. This distinctive function allows owners to program the model cars to steer up to 15 different directions for each pull-back.

Claimed as the first country to launch this 3rd edition of Shell-Ferrari model cars, this campaign is aimed to reinforce the Shell-Ferrari partnership to allow the Malaysian public to experience the unique “Touch Steering” function that churns out the power and performance in one’s hands with an added feeling of responsiveness. To spice up the excitement of this launch, nationwide roadshows will be organized offering a host of activities that will engage the Malaysian public in fun and exciting activities for all. In addition, visitors to the roadshow can experience the Shell Formula One simulator and learn more about Shell V-Power Racing.
Reasonably sold at RM6.90 per unit for a minimum purchase of RM40 Shell V-Power and RM8.90 per unit for minimum purchase of Shell Super, Shell Regular or Shell Diesel, Shell Malaysia is allocating more than 3.2 million units this year. Meanwhile, customers can also attain two Shell-Ferrari model cars with the purchase of Shell Helix Lubricants at any Shell Station nationwide. The two model cars are the yellow Ferrari 599 GTB model car with dynamic engine sound, which is only available exclusively with the purchase of Shell lubricants, and the Ferrari 430 Scuderia model car with Touch Steering. These model cars are priced at RM6.90 if one is to purchase Shell Helix Ultra HX7 or HX7 Diesel (4L), and RM8.90 with the purchase of Shell Helix HX5 (3 or 4L).
On top of the cars mentioned above, there will also be another two cars which will be launched in conjunction with the Malaysian Formula One Grand Prix in April to complete the garage set, so keep a look out during the Formula One season.
To complement the car fever, Shell is introducing a Shell V-Power Racing play mat which allows all miniature car fanatics to create own race using the touch steering function of these Ferrari models. The play mat which retails at RM15.00 each, is available at all Shell stations nationawide and Shell roadshows. This on-going 11-week campaign will be ended on May 11, 2009.
For more information, visit www.shell.com.my
Maserati Italy Appoints Naza Italia as Malaysia’s Sole Distributor

Maserati Italy, the iconic Italian luxury marque was established in Bologna in 1914, has appointed NAZA Italia Sendirian Berhad as the sole importer and distributor for Maserati bringing in its complete Quattroporte and GranTurismo ranges and services to Malaysian shores. In return Naza Italia has invested RM10 million to mark its total commitment and dedication to the long term success of the Maserati brand in Malaysia. To outline its development and expansion of NAZA Italia, the company has undertook the building of Naza Italia showroom(45,000 sq.ft), which is situated next to NAZA Auto Mall PJ, is considered as the largest automative showroom in Malaysia (recorded in the Malaysian Book of Records). 
Speaking at the media briefing, Group Chief Executive Officer of NAZA Group of Companies & NAZA Italia CEO, SM Faisal said,”…the present economic climate will provide the challenging time for Maserati, opportunity comes with right brand & timing…i believe there is a potential for this exclusive niche product in certain segment, also a strong following by loyal customers within the NAZA group…”. Maserati Asia-Pacific Managing Director, Mr. Simone Niccolai said, “…sales of Maserati cars were 8500 units, a growth of 17% from 2007…”.
Priced above RM1,000,000, the luxurious Maserati will be displayed at the centre lobby of Ritz-Carlton, Kuala Lumpur from 27th to 28th February (11am-5pm)
2009 Formula One Race: Malaysian Grand Prix is Here in Kuala Lumpur
One of the most exhilarating, electrifying and breathtaking international car race in the world; 2009 FIA Formula One World Championship, will be held at Sepang International Circuit from April 3rd to 5th.

This annually upcoming 11th edition Malaysian Grand Prix race which will be held from 3rd-5th of April at Sepang International Circuit, will commence its final showdown of the F1 race at 5pm Malaysian time to improve television viewership in Europe.
At the launch of the event, which was held at the Ascott, KL recently, Sepang International Circuit (SIC) Chairman,Dato’ Mokhzani Mahathir and SIC Chief Executive, Razlan Razali, had promised all F1 fans, an all-round improved package, instead of reduction in ticket prices, which are the lowest among all the Formula One races.

As the ticket prices are deemed to be the same as last year, ticket purchasers will get more for what they have paid, basically with a complementary round of GP2 Asia series, a special performance by Jamiroquai post-race concert and a variety of family-oriented activities throughout the racing day.
For ticket purchase and more information about Formula One race, please log on to www.sepangcircuit.com or contact +603 8778 2222
The Sportier and More Stylish Honda Stream RSZ Is On The Prowl
Promising its much awaited Honda loyalists as well as all Malaysian car enthusiasts, to provide a cutting edge appeal for the Stream ’siblings’ with the sportier and stylish appearance, Honda Malaysia has unveiled the latest Honda Stream RSZ at Bijou, Mont Kiara.

Officiating the launch, by Managing Director and CEO of Honda Malaysia, Mr. Atsushi Fujimoto, said, “…Stream RSZ is a versatile vehicle that is made for any occasion; from individual daily commutation to family outing…is the best package available in the market…”. Also present at the launch were, Mr. Azman Idris, President & Chief Operating Officer of Honda Malaysia Sendirian Berhad and Mr. Yutaka Fujiwara, representative of Automative Department, Honda Motor.

Equipped with full bodykit and redesigned RSZ front grille together with 17-inch alloy wheels, Honda Stream RSZ has also incorporated a complete package of intelligent safety feature that offers improved illumination for night driving namely the fog light, smoke auto headlight and HID (high intensity discharge) headlights.

The vibrant black interior is provided with leather-wrapped steering that comes with a paddle shifters and an armrest for 5-speed auto to allow a total comfort driving experience.

Comes with a spacious 7-seater, the Stream RSZ has been lowered by 45mm to outline a sportier feature and also to provide an enhanced stability in driving.

Powered by 1.8-litre i-VTEC engine that pumps out maximum output of 138hp and 174Nm of torque, the new Honda Stream RSZ MPV (which will be available at all authorised Honda showrooms nationawide from 26 February onwards) comes with four variant colours namely- Premium White Pearl, Crystal Black Pearl, Polished Metal Metallic and New Red Pearl.




Winner of MPV of the Year award in New Straits Times/Maybank Car of the Year 2008 Awards under the MPC category, as well as the Best Handling MPV by Asian Auto-VCA Auto Industry Awards 2008, the Stream has sold over 1,600 units since its debuts and is currently priced respectably at RM155,980 (OTR w/insurance).
Proton Malaysia Unveils the Powerful Elegant Satria Neo





Every Malaysian should be proud of their own national car, likewise the word Malaysia Boleh really fits into the picture, as Proton Malaysia has unveiled the better performance and sportier enhanced look Satria Neo hatchback that has incorporated with new powerful Campro CPS (Cam Profile Switching) engine.
Speaking at media briefing which was held at Subang recently, Dato’ Haji Syed Zainal Abidin Syed Mohd Tahir, PROTON Holdings Berhad Managing Director, said, “…the Satria Neo is known as a performance-driven car. What we have done is to enhance the Neo by making it more powerful, responsive and attractive by giving it an improved engine and a sportier look…”.


Exterior wise, the newly enhanced Satria Neo has incorporated new inserts into its new grille, bolder side skirting, side protection moulding that is larger & runs from the front to the rear bumper, while, the rear is fitted with bigger roof spoiler. The rear muffler & pipes are bigger to accomodate the CPS higher requirement for back pressure.


The new Satria Neo’s interior is wrapped by sporty red & black leather upholstery and doors’ inserts, while , its built-in dash mounted Blaupunkt CD Radio player can also handle MP3 music through a 4-speaker stereo system.

There are some changes in performance of Satria Neo, whereby the manual Satria Neo allows CPS engine extended gearing period that enable drivers to maintain the car in longer gears transmission (shift pattern is unique on this Neo CPS), especially on open roads. Thus, the CPS system has been recalibrated to enable activation at 4,400 rpm and VIM (Variable Intake Module) switches to shorter runners at 4,800 rpm.

Runs at 1,597 cc with Campro CPS DOHC 16-valve that churns out maximum power output of 125hp at 6,500rpm as well as maximum torque of 150Nm at 4,500rpm, the Neo also provide the surprise “KICK” as soon as it takes off. The secret lies in the recalibrated throttle (manual & automatic version) that gives the “feel” to accomodate the driver. Fuel efiiciency wise, the Neo provides a respectable 8.9 litres/100km.
Available at all Proton Showrooms with two variant colours namely solid white and tranquility black, the new Satria Neo is priced at RM57,000 (OTR) for manual transmission and RM60,800 (OTR) for automatic transmission.
Honda Malaysia Brings Glittering Night to Medias at Luna Bar
It was a night that has given throngs of pressmen a great occasion of entertainment to enjoy, an absolute fulfilling varieties of unlimited food and beverages as well as loads of Honda’s funfilled activities that have brought a smile to each and everyone of them.

This year’s theme “Power of Dreams” associates with ‘water elements’ which means clarity and transparency, has enabled Honda Malaysia to set its pace by unveiling another challenging year to debut Beyond Limits Media Gathering 2009 at Luna Bar, Wisma PanGlobal.

Speaking at the momentous event, Mr. Atsushi Fujimoto, Managing Director & CEO of Honda Malaysia, said, “Last year, Honda has had a pleasant year by recording a total sales of 32,466 units (slightly below the targeted 33,000 units), facing with global financial crisis, we still manage to achieve an annual growth of 14%…”. Mr. Atsushi also added, “though this year’s uncertain economic climate, Honda remain firm and confident to achieve sales of 35,000 units”. Also present at event were, Mr. Azman Idris, Chief Operating Officer of Honda Malaysia Sendirian Berhad and Miss Andrea Fonseka, MC for the night.

Looking back at its 2008’s launch, the All-New-Accord (launched in April 2008), a sophisticated performance luxury sedan that comes with advanced technology, has received Autocar Asean Car of the Year Awards 2008 for Large Sedan Category and Asian Auto-VCA Auto Industry Awards 2008 for Best Local Assembly Luxury Sedan, managed to sell 7310 units (52% beyond its initial target of 4800 units); the All-New Jazz (which was launched in August 2008), the premium 5-door compact hatchback with class-leading performance, space and style, has registered a total sales of 870 units, has received accolades like Autocar Asean Car of the Year Awards 2008 for Compact Sedan/Hatchback Category and New Straits Times/Maybank Car of the Year 2008 Awards for Premium Small Car; the All-New City that comes with dynamic stylish design, class-leading performance, and ingenious practicality as well as value-for-money of a modern car has received booking of more than 4,500 units, 3 weeks after its debuts.

On the other hand, despite its annual busy schedule, Honda has done its part in giving back to the society in its Corporate Social Responsibility program, such as, organising Honda Dreams Fund Year 2 - a non-binding full scholarship for eligible underprivileged youth based on their dreams, Rhino Rescue Project in its 3rd Year-a project that enhanced environment conservation in collaboration with WWF, signing MOU with Road Safety Department that allows Honda Malaysia stands out to become the first non-national car manufacturer in its commitment to support the government move for safer road, safer cars and safer drivers in Malaysia and lastly the launch of ASIMO – Advanced Step in Innovative Mobility, the world’s first humanoid robot that has inspired all Malaysian to reach for their dreams.

Edaran Tan Chong Motor Reveals Impul Tuned Grand Livina

Since the launch of Grand Livina in December 2007, the 7-seater has undoubtedly capture the hearts of many young and dynamic families who seek the versatility of a modern car. To step up the momentum of its predecessor’s successes, Edaran Tan Chong Motor Sendirian Berhad has revealed the debuts of Grand Livina Tuned by Impul- a world renowned Japanese motorsports and specialist Nissan tuning expert, Impul Motor Racing Development.

Gracing the new Impul Grand Livina launch which was held at its PJ Showroom, Dato’ Ang Bon Beng, Executive Director of Edaran Tan Chong Motor, said “…Edaran Tan Chong is targeting “the young at heart” consumers and is expecting to sell at least 100 units per month…”. Also present at the launch was, Mr. Kazuyoshi Hoshino, President of Hoshino Impul Co. Ltd.


The Impul Grand Livina will cost RM10,500 more than the standard Grand Livina 1.6-litre and 1.8-litre variants. Aside from the Japan-manufactured alloy wheels, all Impul Grand Livina parts are produced locally.




The Impul Parts that are fitted onto Grand Livina variant are Impul Complete Aerokit, Impul Sports Suspension System, Impul Blast II Exhaust Muffler and 17-inch Impul Aura SX-10 Alloy Wheels with Dunlop Formula D 01 205/45 R17 Tyres.

For more information, kindly contact Mr. Alan Khoo at 603 4047 8786 or visit www.impul.com.my
Honda Malaysia Unveils the Classy 3rd Generation Honda City
Honda Malaysia has revealed the 3rd Generation Honda City and to all Malaysian consumers who are seeking for value-for-money sedans can find it all in the All-New City, which is now value-added and complete with a dynamic stylish design, class-leading performance and ingenious practicality.
The City Grade-S, which is the entry level, is priced at RM84,980, while its premium model Grade-E is retailed at RM89,980.

Speaking at the All-New City’s launch ceremony which was held at Mandarin Oriental KL, Mr. Atsushi Fujimoto, Managing Director and Chief Executive Officer for Honda Malaysia, said “…City has always been well received among discerned customers here in Malaysia, particularly for its practicality and economical features such as easy-to-manouvre size, spacious cabin, fuel efficiency and affordable price point…”.


Mr Takeshi Nakamura, Chief Engineer of Honda R&D Co. Ltd explained that the new model’s exterior styling had adopted the concept of the ‘Arrowshot Form’, which originated from the idea of an energetic arrow stringed on a bow and ready to be released. “The dynamic form and theme moved all the developing vectors in one direction…”.

Equipped with the newly developed i-VTEC engine (also found in the new Honda Jazz), the 3rd Generation City ables to produce 120PS at 6,600 rpm, and 145Nm of torque at 4,800 rpm. It is also the first in the 1.5-liter sedan segment to come with the 5 Speed Automatic Gear Transmission. Both fuel efficiency and power output have been improved and balanced, without compromising one or the other, to achieve environmental-friendly performance. Fuel efficiency has been pursued from various angles, from improving oil retention, friction reduction, reducing fuel consumption in the high-speed and high-load ranges to reducing the overall weight of the car, thereby contributing to the model’s fuel efficiency. In terms of environmental performance, the All-New City meets the Euro 4 level of emission.

Interior spaciousness and comfort are greatly enhanced in the All-New City with a 100mm extended wheelbase that provides better styling and efficient space usage. It has a more adjustable and variable driving position and as such, providing better driving comfort, especially during long-distance drives. It now comes equipped with a tilt and telescopic steering column and driver seat height adjuster. The tilt and telescopic adjustment ranges have increased from 10 to 40 mm for each direction, and the driver’s ratchet height can be altered within a 50 mm range. A footrest has been widened by shifting the accelerator and brake pedals 15 mm to the right.

Developed for the best balance between maximum capacity and practical usage, the vehicle’s trunk capacity is now at an astonishing 506-liter, providing a lofty carriage space in cars of its 1.5-liter segment. Unique spaces such as the rear underseat tray (located beneath the rear seat) allow passengers to store their umbrellas and an extra pair of shoes for rainy days. Glove box and coin pockets are larger, allowing passengers the convenience to store more things. More storage areas are also incorporated – the cardholder located in the center arm rest, and extra cup holders are added in the front door pockets, between the two front seats, in front of the shift lever and in the rear armrest.

Another new features that has been incorporated in All-New City is the new and multi-format compatible entertainment feature — the revolutionary ‘Advanced Audio’ digital media system is developed to be compatible with iPod, MP3 players and other sources of digital audio sound to allow driver and passengers to enjoy entertainment at their convenience. All major operations, such as song selection and volume adjustment, are controlled using four push buttons and a rotary selector similar to the Jog Dial function on an iPod. The system also provides high quality sound output with sophisticated acoustic tuning.

Uncompromise with car safety, Honda All-New City has been enhanced with the revolutionary Advanced Compatibility Engineering or ACE body structure, which is an extension of Honda’s G-Force Control (G-CON) technology, designed to spread out and disperse collision impact so as to limit cabin intrusion and to effectively minimise driver and passengers as well as pedestrian injuries. Other safety features include SRS airbags, active headrests to prevent whiplash injuries and ABS and EBD.


The All-New City is now available in the 1.5-liter i-VTEC Grade E and Grade S variants at all Honda authorised dealers nationwide. While the Grade S offers essential features of the All-New City, the Grade E variant offers additional features such as paddle shift, rear reclining seat, rear underseat tray and 16-inch alloy wheels. These two variants come in a selection of five colours: Alabaster Silver Metallic, Bold Beige Metallic, Polished Metal Metallic, Crystal Black Pearl and Deep Lapis Blue Metallic, of which the last two are new colours.


Customers can visit all authorised Honda showrooms nearby to view and test-drive the All-New City. For more information, please call Honda Toll Free number at 1-800-88-2020, or log on to www.excitementinthecity.com.my for more details.
Edaran Tan Chong Launches the Versatile 2.5litre Nissan NAVARA
Benefiting from the growing demand for versatile double-cab 4×4 vehicles that provide work and pleasure,
Edaran Tan Chong Motor (ETCM) has unveiled the all-new Premium Sports Utility Truck, Nissan Navara at One Utama recently.
Claimed as the “mother” of all pick-up trucks, the rugged good-looking Nissan NAVARA has sold more than 480,000 units in over 140 countries due to its Electronically Controlled 4WD System that allows easy switch between 2WD and 4WD without having to stop the vehicle while travelling below 100km/h, Limited Slip Differential that provides necessary traction to any wheel that needs it, a responsive 5-speed transmission with overdrive, Balance Shaft System that reduces engine vibration and noise, classy interior spaciousness that comes with a luxurious fine leather seats with 6-way adjustable driver’s seat, one-touch driver’s side power window & auto door lock in a silver finished switch panel, large front door pocket and large glove box divided into two storage spaces.
Speaking at the launch, Mr. Thierry Viadieu, President of Siam Nissan Automobile and Corporate Vice President of Nissan Motor Co.,Ltd said,”the NAVARA is highly rated for its toughness, off-road capabilities and comfort across the world”. Echoing Mr. Thierry’s sentiment, Dato’ Ang Bon Beng, Executive Director of ETCM said, “the NAVARA’s engine is undoubtedly the best in its segment as it offers the highest power and torque amongst all mid size pick-up trucks in Malaysia”.Also present at the event were, Mr.Itaru Nishikawa, President of Nissan Technical Center South East Asia Co.,Ltd, Mr. Toshimitsu Nose, Senior Vice President of Product Planning Nissan Asia Pte Ltd and Mr. Kazuhiro Doi, General Manager of Technology Marketing Department, Nissan Motor Co.,Ltd.
Powered by 2.5-litre, 4-cylinder, in-line, DOHC, 16-valve YD25DDTi common-rail direct injection diesel engine equipped with variable nozzle turbo and intercooler that churns out 174PS of power and a massive 403Nm of torque from as low as 2,000rpm, NAVARA can manage a top speed of 175km/h, while the century sprint takes 11.8 seconds and average fuel economy is estimated at 27.7mpg.
Equipped with Electronic Brake Force Distribution (EBD), Anti-lock Braking System (ABS) which optimises braking performance electronically to prevent wheel lock-up, energy-absorbing structures Zone Body construction, Scratch Shield Paint, AFS, Pre-Crash Seat Belt system and SRS dual front airbags, the NAVARA is the only pick-up truck to offer Xenon headlamps (JPJ compliant) with 4 levels of adjustable beam height to ensure the best possible driving vision at night.
Adding to its lists of accolades the NAVARA has garnered 23 prestigious awards from 15 countries such as, 2006 Consumer Digest’s Best Buy in US, Off-Road Award 2007 (Pick-Up of the Year) in Germany, Lifestyle Pick-Up of the Year 2007/2008 in UK, Pick-Up of the Year 2008 in Spain and Grand Prix Group’s Best Pick-Up 4WD 2008 under 2500cc in Thailand. Available in 3 variant colours, namely, Supreme Black, Twilight Grey and Tungsten Silver, the new Nissan NAVARA (is fully imported as completely built-up unit from Thailand) retails at RM103,721.90 on-the-road (inclusive of insurance, road tax, registration fee and ownership claim fee) with 3-year or 100,000 km (whichever comes first) warranty.
Meanwhile, in conjunction with the NAVARA launch, Nissan Motor Co.,Ltd (Nissan) and Edaran Tan Chong Motor Sdn. Bhd has jointly unveiled its Nissan Technology Square with the aim to showcase its technologies that blends with environment and road safety concerns. Nissan Technology Square is part of Nissan’s commitment to support education by providing Malaysian students an opportunity to interact with Nissan’s senior management represented by Mr. Itaru Nishikawa and Mr. Kazuhiro Doi. Students will be given dialogue to kept abreast about Nissan’s latest technology.
For more information, log on to www.nissan.com.my
Castrol Set to Expand its Market with New EDGE Sport 0W-40 Full Synthetic Oil
Castrol has set its new benchmark in the best of engine lubricants with the unveiling of Castrol EDGE Sport 0W-40 Full Synthetic engine oil at Kuala Lumpur recently. Targeted for different consumer segments, the fully synthetic race-proven engine oil formulation is solely engineered for those who appreciate an extra level of power and performance.
Undoubtedly, the best in its class, the EDGE Sport 0W-40 is definitely the most cutting edge engine lubricant that suits highly stressed and competitive engines, sports cars, luxury sedans designed for road and racing circuits. Capables to deliver a maximum horsepower up to 45% longer than the nearest competitor synthetic oil, the EDGE is innovatively engineered to response to the toughest performance standards by surpassing the seven critical engine protections, namely, protecting engine at maximum horsepower for a longer period, stabilising overall engine temperature, protecting engine parts against wear and tear, reducing burn-off as well as allowing optimum engine performance between oil changes, performing extremely well in extreme hot & cold whether conditions, reducing emission of pollutants and maintaining an efficient fuel consumption.
Under the Ring of Fire Test, the EDGE Sport 0W-40 ables to withstand temperatures up to 340 degree Celcius, as soon as it cooled down, the engine could run for another 72 hours of 5600rpm and 150 degree Celcius oil temperature (Endurance Challenge Test) and under an extreme cold conditions, the EDGE is also able to withstand as low as -55 degree Celcius (compared to other conventional fully synthetic oil which has solidified under those conditions). With the accreditation from MII FE European fuel economy test (beyond ACEA limit), the EDGE also improved fuel consumption by 2.5% compared to other conventional fully synthetic oil. Mr Gan Soon Kiat, General Manager of Castrol for Malaysia & Singapore region, pointed out that “at -55 degree Celcius, the viscosity of the EDGE lubricant engine oil is the main reason behind its liquid form”.
Speaking at the media preview which was held at Coppers, Bangsar, Mr. Mark Ng, Head of Marketing, Castrol, said “at Castrol, we aim to continuously strive to provide superior technology for consumers who value performance without compromising on quality”. Also present at the event was, Mr. Shukor Yassin, Technical Service Manager of Castrol.
Retails at RM245 for a 4-litre pack, the EDGE is available at all local spare parts and accessories shop.
Castrol Malaysia Honours Malaysian Bike Industry with a Memorable Tribute Awards Presentation
In its commitment to reward Malaysian bike enthusiasts that have contributed towards local motorsports industry,
Castrol Malaysia has organised a special tribute awards presentation CASTROL POWER 1 BIKE NIKE at Corus Hotel, Kuala Lumpur recently.
The momentous ocassion was initiated to create awareness and the confidence of its brand name among motorists as well as to establish Castrol’s continuing commitment in supporting the Malaysian bike industry namely, the frontline racers and the people behind the scenes as well as its sponsorship and partnership with Team Honda Gresini in Moto GP.
Speaking at the event, Mr.Mark Ng, Head of Marketing Castrol said,”The CASTROL POWER 1 BIKE NITE is a unique event to pay tribute a distinguished assembly of bikers for the various contributions in uplifting the Malaysian bike industry to where it is today”. The Honda Gresini Racing Team 2008 represents by its two main riders namely, Mr. Shinya Nakano and Mr. Alex De Angelis.
Four major categories that were presented at the POWER 1 BIKE NITE are, Castrol Motorcycle Community Achievement Award given to those individuals from motorcycle associations and clubs who have made contribution towards motorcycle community development; The Castrol Motorsports Rising Star Award given to the new breed of young riders who are currently participating in racing circuit; The Castrol Motorsports Lifetime Achievement Award given to individuals who had demonstrated true passion in motorcycle community building and motorsports development and lastly the Castrol Motorsports Legend Award, an award that is given out to significant individual or a “role model” who has gone extra mile in nurturing and shaping motorsports in Malaysia.
Meanwhile, Castrol Malaysia also introduced its famous Castrol Power 1 4T, which has been earmarked to lead to the motorsport industry, due to its high-performance engine oil developed with Castrol Trizone Technology. Also equipped with Power Release Formula, it ables to provide optimum engine efficiency to deliver maximum power and anti-wear protection for a smooth biking experience.
Jaseri Automative Group unveils its New 2nd Generation Porsche 911 Carrera & 911 Carrera S
Boosting its present line-up of Porshe ’siblings’, Jaseri Automative Group has recently introduced the latest Porshe 911 Carrera/ 911 Carrera S at KL Performing Art Centre. The new 911 Carrera model with 3.6-litre and the 911 Carrera S versions with 3.8-litre power come with direct gasoline injection, enhanced sportiness, extreme driving efficiency, extra power and environmental compatibility. Present at the launch were, Dato’ Mokhzani Tun Dr. Mahathir, Chairman of Jaseri Automotive Group, Mr. Allan Pillai, CEO of Jaseri Automotive Group, Dr. Henrik Dreier, Marketing Manager of Porsche Asia Pacific, Mr. Eugene Tay, Head of Sales & Marketing of Jaseri Automotive Group and honorable guest Dr. Sheikh Muszaphar.
Comes with flat-six power units featuring direct fuel injection, the Porsche 911 Carrera churns out 345 bhp (254kW), that is 20 bhp more than its predecessor and the 911 Carrera S easily pumps out 385 bhp (30 bhp extra) than its previous model. The 911 Carrera Coupe’s fuel consumption has been enhanced with an average of just 10.3 litres/100km and the PDK version is offering 9.8 litres/100km
Having introduced and pioneered the PDK transmission in motorsport for more than 20 years, Porsche has implemented double-clutch transmission for the first time in this latest model with seven gear shifting electro-hydraulically without the slightest interruption of traction, power and pulling force.
The new 911 Carrera comprises a new intake manifold that features two separate round filters to enhance the new engine concept, optimizing torque & engine power as well as its larger air filter durability that can last up to 90,000 kilometres (compared to 60,000 kilometres on the previous model).
Other new additional features that are incorporated in the latest models, include an optional Porsche Active Suspension Management or PASM that has been refined to provide greater smoothness, enhancement in suspension technology, as well as improvement performance in motoring; an optional upgraded tyre pressure control system that allows a displayed cluster in monitoring air pressure in each individual tyre; an upgraded, high-performance brake disc measuring 330 millimetres or 12.99-inch all round with new brake callipers, in ensuring superior stopping power and immediate stopping distances under all conditions; a bi-xenon headlights that comes with an optional dynamic bending lights for excellent illumination on winding roads following the car’s steering and an elegant intergration of six LED’s (light emitting diodes) in each headlight to provide a daytime light function; an optional availability of an adjustable enhanced seat ventilation for comforts and pleasant driving conditions; and lastly the new 911 is also equipped with new generation of Porsche Communication Management (PCM) that comes in a 6.5-inch touchscreen monitor, incorporates an intergrated 40GB hard disc, a telephone module with Bluetooth connectivity, and a controllable external audio sources directly from the PCM via USB or iPod interface.
The new Porsche 911 is retailed from RM 854,000 for the basic Carrera to RM 1,087,000 for the Carrera 4S Cabriiolet. For more information, log on to www.porsche.com
Volvo Cars Malaysia Launches V50 2.4i To Complete The Unveiling of its Entire Line-Up of ‘Scandinavian Siblings’
In completing its introduction of the entire full range on existing Volvo cars, from luxurious sedans, stylish coupes, to purposeful wagons, and award winning SUVs, Volvo Cars Malaysia has unveiled the V50 2.4i CKD (completely knockdown) at Pavilion Kuala Lumpur recently. Present at the event were, Mr. Robert Norrman, President of Volvo Car Malaysia, Mr Syed Nafis, Sales & Dealer Operations Manager of Volvo Car Malaysia and Mr. Greg Bosnich, Regional Product Manager of Volvo Car Asia Pacific.
Claimed as a perfect choice for weekend getaway, Volvo V50 2.4i (Completely Knock-Down) is powered by the 2.4-litre inline-five engine mated to a five-speed automatic Geartronic transmission. The engine churns out 170hp and 230Nm of torque, while its fuel consumption is at a respectable 9.1 litres per 100km.
The exterior of V50 features a well rounded nose, short bonnet, pronounced cab-forward stance, broad-shoulders and convex side panels.The tail lamps follow Volvo’s modern form and sweep up towards the road panel. The space between the letters in the rear Volvo emblem has been enlarged to enhanced visibility of the prestigious brand name. An Auto-fold function has been introduced for the power retractable mirror option.
Interiorly, the fold-flat backrest offer an entirely flat folding surface, the loading compartment is offering an extension of 46mm at the rear section. The Volvo V50 saw the introduction of Volvo’s ultra slim, free-floating centre console with illuminated storage compartment behind. A notable feature is the built-in child booster seat for both rear corner seats. A simple pull on the lever will automatically placed a seat to accomodate a small child.
Safety features such as Whiplash Protection System (WHIPS), Side Impact Protection System (SIPS) and Inflatable Curtain (IC) are included to reduce risk of occupant injury in the event of collision.
The new V50 2.4i is priced at RM185,500 (on-the-road without insurance) and is available in 3 variant colours namely, black sapphire, electric silver and titanium grey. To book or test drive, interested buyers are invited to contact authorised Volvo Car dealers, Federal Auto at 03 2274 9300 or Swedish Marque at 1-800 882 222.
-
Archives
- November 2009 (2)
- October 2009 (7)
- September 2009 (3)
- August 2009 (8)
- July 2009 (1)
- June 2009 (2)
- May 2009 (6)
- April 2009 (7)
- March 2009 (19)
- February 2009 (14)
- January 2009 (5)
- December 2008 (11)
-
Categories
- Anniversary Events
- Art
- Audio/Walkman/MP3/MP4
- Banking Products
- Banking Products/Events
- Beauty Pageant Events
- Camcorder Products
- Camera Products
- CSR Events
- Desktop Computers
- Digital Two-Way Radio
- Electrical Products
- Entertainment Products
- Fashion
- Festival Celebrations
- Food & Beverage
- Gaming Challenge/Contest
- Hair Products
- Handphones & PDAs
- Health Products
- Lifestyle Events
- Lifestyle Events/Launches
- Media Briefing Events
- Motor Race Campaign
- Motoring
- Movie Launch
- Music Performances & Concerts
- Notebooks
- Perfumes
- Printers
- Showroom/Concept Store/Outlet Launches
- Skincare Products
- Software Games Launch
- Software Products/Events
- Sport Products/Events
- Uncategorized
-
RSS
Entries RSS
Comments RSS




























































